Shift to Regenerative Mobility – a Hyundai Transys and Lineapelle Collaboration
In a significant step towards sustainable design, Hyundai Transys has collaborated with Lineapelle to address the considerable leather waste produced by intricate designs and high-quality manufacturing.
Focus on Upcycling and Quality
The central part of the seat, championing the idea of sustainability, is crafted from repurposed leather and PET yarn. The timeless woven pattern, a striking feature of the seat, is the result of a manufacturing process that emphasizes waste reduction and quality enhancement.
Seoul to Milan: A Design Bridge
The design concept, aptly named "Seoul to Milan", beautifully bridges these two cities through the language of colours and patterns. It represents the "continuity of time", manifesting the everlasting charm and varied values intrinsic to Seoul and Milan.
Hyundai Transys, based out of South Korea, is the proud recipient of the Red Dot Award: Design Concept 2023 for this innovative project.
- Sustainable processes, materials, and methods
- Seat made from upcycled leather and PET yarn
- Manufacturing process that minimizes waste
- Design concept connects Seoul and Milan
- Winner of Red Dot Award: Design Concept 2023
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Source: Red Dot Award